Course curriculum

    1. Why strategic marketing matters and how to set strategic goals

    2. Bonus content: Strategic planning for your school

    1. Stakeholder analysis: Who matters to your school and what do they want from you?

    2. Bonus Content: Marketing to millenials

    1. External analysis: What is changing that will affect your school?

    1. Internal change: What do you need to do differently to achieve your goals?

    1. Creating clear messages and stories to support your strategy

    2. Bonus Content: Using LinkedIn to promote your school & Podcasting: How to get started

    3. Bonus Content: Copywriting for Success

    1. School marketing plans and examples of how they work in action

    2. Bonus Content: Your School Brand: More than just a logo

    3. Bonus Content: Schools Marketing on a budget, Alicia Coad

About this course

  • £199.00
  • 16 lessons
  • 2.5 hours of video content

Discover your potential, starting today

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